Search
Pay-Per-Click (PPC)
Advertising
Specialists
Call Dan on 01225 831338
for a Free Initial Consultation
Search Star was established in 2005 as a Search PPC ad agency by Dan Fallon and is still 100% PPC focused. Dan is currently supported by a team of 2 client managers (Nettie Wells & Katalina Plunkett-Reed) plus an admin and finance team of 1.
We like to keep our costs low, our fees fair and our client relationships good and personal.
Dan has been in advertising since 1991 when he graduated from Warwick University where he studied economics. Dan gained the Chartered Institute of Marketing Diploma in 1993.
From 1993 to 2005 Dan worked at MediaCom, Manning Gottlieb OMD and The Response Team managing media planning and buying for clients such as P&G, Warner Films, GlaxoSmithKline, IPC Media, Trinity Mirror, Eurostar, Cunard, the RAF, Hertz and Apple (including the launch of the iPod and the new iMac).
Dan first bought advertising from Google (pre-AdWords) in 2002. Dan saw search’s potential versus other forms of online and offline advertising and began to focus his career and client budgets exclusively into Search Marketing. In January 2005 Dan became one of the first people in the UK to qualify as a Google Advertising Professional and set up Search Star Ltd.
Nettie Wells
Nettie has worked for Search Star since 2007. Prior to a career break, she worked as an account manager in the automotive industry for 10 years. Her degree was in French and German.
Katalina Plunkett-Reed
Kat is the newest addition to the team, having been with Search Star since August 2009. Her academic background is in Economics and Politics which she studied at Manchester University. Kat comes from a Financial Services/Investment Banking background having worked for companies such as LloydsTSB, HBOS, Bank of America, Barclays Capital and for the Home Office in the Public Sector.

Search Star Ltd
Isabella Mews - The Avenue
Bath - BA2 5EH
T 01225 831338
M 07886 376833
info@search-star.co.uk
In January 2005 Dan Fallon became one of the first people in the UK to qualify as a Google Advertising Professional and set up Search Star.
“Search Star came to us with an ambitious offering to improve our sales. We have been very pleased with the results, and with the way Search Star went about achieving them.”
Ian Piff
Managing Director
Hawthorns