Number crunching

Google Analytics is a key tool. It allows you to measure your web performance, and more importantly, to improve it. We can help you cut through all the data, turning the numbers into genuine insight, and using our findings to suggest better ways forward for your business.

SearchStar implemented Google Tag Manager on a number of our sites, providing an excellent training session and ongoing consultancy, that has allowed us to commence marketing activities that otherwise would not have been possible.

John Malcolmson, Merlin Entertainments

What, where, who, when and why?

How many visitors did your site get yesterday? How much revenue did your site generate? How long did people spend looking at your products or services? Of course, it’s great to know all these things, but the real question is, how can you improve on these figures?

We can help with the implementation of Google Analytics or provide an audit of your existing set-up. We’ll make sure you’re fully versed on what matters most to your business — whether that’s cold-hard cash from an ecommerce site, B2B sales leads, or just the reassurance that users are genuinely engaging with your brand. And then we can advise you on how to do even better.

Case Studies

  • Merlin Entertainments

    Some top-notch training and technical wizardry from SearchStar helped Merlin Entertainments get to grips with their e-commerce tracking...

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  • Creditcall

    Analytics training and Google Tag Manager implementation from SearchStar really paid off for Creditcall...

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  • Everyday Loans

    An independent loan provider needed deeper insight into their performance data. SearchStar were more than willing to lend a hand...

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  • Analytics Consultancy

    Make your data work for you. If you're concerned about data leaks, need help with a custom implementation or cross-device tracking SearchStar can help.

  • Analytics Audit

    We'll go through your implementation of Google Analytics with a fine tooth comb and make sure everything's as it should be.

  • Analytics Training

    If you're looking for Google Analytics training - look no further. Our training courses are always tailored to the participants to make sure everyone gets the most out of their day.

  • Google Tag Manager

    In a world where tagging is king (not data for the purposes of this intro), Google Tag Manager reigns supreme. Easy, efficient and effective tagging is a phonecall away.

  • Universal Analytics

    Everyone has Universal Analytics, but not everyone is really using Universal Analytics. Whether you're looking for training or consultancy, we can help you make the most of the data available.

  • Attribution Modelling

    Last-click is only the tip of the iceberg when it comes to attribution analysis. Understanding alternative attribution models allows you to optimise campaigns based on cold-hard data, not gut instinct.