Start converting

Why drive traffic if it’s not going to convert? If your landing pages aren’t optimised to convert you’re missing out on a big opportunity.


Whether you need a key landing page reviewed or an audit of your entire website, our objective is always to make the most of every click.

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“The Conversion team at SearchStar has really helped improve user experience and lift our KPIs on the Middletons website. Their approach isn’t a quick set of tactics, but a carefully thought out process that looks at what customers are doing on site and what areas need improving.

"Their delivery of customer insight, namely user testing, has been invaluable to driving our site improvements. This has ultimately improved the conversion rate on our website.”

Benjamin Kenny, Middletons

Make the most of every click

While your marketing campaigns can be used to drive consumers to your website at the right time, that’s only half the story.

Our team will create testing hypotheses through data analysis, live user testing and well-founded experience. Follow up A/B testing then investigates what works and, more importantly, what doesn’t.

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Case Studies

  • Middletons

    Middletons are specialists in British made mobility products. Having recently undergone a website refresh, Middletons wanted to ensure their site was working as hard as it could before investing heavily in paid traffic.

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  • Hodge Jones & Allen

    This London law firm were running criminally low on leads. When SearchStar made the case for new landing pages they saw their enquiries increase more than 200%...

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  • Oak Tree Mobility

    Oak Tree Mobility wanted to compete better with its local competitors. Through better landing page implementation we delivered a conversion rate increase of 23%.

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  • Conversion Review

    We'll examine WHAT is currently happening on your website, WHY it's happening and recommend what you should DO about it to improve performance. Get in touch to see a sample review document. 

  • Landing Pages

    You know what you want your visitors to do, but is it clear to them? First impressions count and well optimised landing pages make all the difference.

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  • A/B Testing

    A/B and multivariate testing isn't about the colour of buttons; it's about robustly testing the recommendations that have been uncovered during your research. On-going a/b testing will allow you to continually find ways to improve your results. 

  • Mobile Optimisation

    As share of mobile traffic continues to increase, we keep mobile at front of mind in all our Conversion efforts. Get in touch to see what more you could be doing on mobile. 

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  • User Testing

    The only way to get a truly objective opinion about your website is by asking real people. User testing gives honest answers about the pitfalls and highlights of using your website.

  • Conversion Training

    Our Conversion Optimisation training sessions explain our rigourous approach and give you tools & frameworks to start your own conversion improvement plan. Get in touch to start discussing your tailored training.